Dubai investment firm acquires Middle East franchise of Fitness First
Dubai based investment firm Landmark Investments, the investment arm of Landmark Group, has acquired the Fitness First franchise business in the MENA region.
The Fitness First Middle East franchise business operates 16 outlets in Bahrain, Qatar, Jordan, Saudi Arabia and the UAE. The transaction includes the 100% buyout of the business from current franchisee Awwal Fitness, a Jebel Ali free zone company and part of the Alhokair Group of Saudi Arabia.
Their full release follows
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